Strategy tools, courses & learning materials for individuals, universities and business
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People Express

The People Express Management Flight Simulator gives players the opportunity to 'fly' this legendary business themselves.



Description
In 1981, People Express Airlines was launched and a business legend took off. By 1986 it was the fifth largest airline in the US with a $1 billion annual revenue. Its innovative management style and structure were   More...

Key Learning points
The purpose of the simulator is to give you insight into the issues raised by the case; to illustrate the difficulties of co-ordinating operations and strategy in a growth market; and to understand the dynamic interconnections among a firm, its market, and its competitors.   More...

Features
Online simulation. Created by Professor John Sterman at MIT, for use by individuals or small teams. It plays out business performance over a time-scale that is long enough to experience the complexity of strategy and decision-making.   More...

Uses
Workshops and courses for General Management, Strategy or Systems Thinking.   More...
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